Conducting a research through public survey
This involves systematic empirical investigation of quantitative properties and phenomena and their relationships, by asking a narrow question and collecting numerical data to analyze it utilizing statistical methods. The quantitative research designs are experimental, correlational, and survey (or descriptive).
QUESTIONNAIRE
QUESTIONNAIRE
My name is ................., a
student of................... University conducting a research on the
topic: Effects of communication on tourism promotion. The following questions
require information on your knowledge on the topic and its related activities.
The research is purely for academic purposes so anonymity and confidentiality
is assured. Honest, clear and short answers will be greatly appreciated. Thank
you
Personal
data
Gender
[ ]
Male
[ ]
Female
Age:
[ ]
18-22 [ ] 23-27 [ ] 28-32 [
] 33-37 [ ] 38-42 [ ] Above 42
1. Do
you know what tourism is?
[ ] Yes
[ ] No
2. Do
you go on tourist’s visits and sight-seeing?
[ ] Yes
[ ] No
b. If yes, what draws
your attention to a tourist attraction?
____________________________________________________________________
3. How
often do you go on tourist visits?
[ ] Regularly
[ ] Occasionally
[ ] Hardly
[ ] Never
4. Which
tourist attractions have you heard of in Hungary?
__________________________________________________________________________________________________________________________________________
b. Which of the above mentioned
have you visited?
_____________________________________________________________________
_____________________________________________________________________
5. By
which means did you get information related to/in regards to a tourist
attraction
____________________________________________________________
6. Does
communication promote tourism?
[ ] Yes
[ ] No
7. Which
mode of communication attracted or influenced you to go on a tourist visit?
[ ] The media (Broadcasting, Publishing,
Internet)
[ ] Friends/Family
[ ] Others, please specify…………….
8. What
means of communication was the most effective way of attracting you to a tourist
attraction?
[ ] Word of mouth
[ ] Television/ Radio
[ ] Billboards,
posters, flyers, newspapers and magazines
[ ] Others,
please specify ___________________________________________
9. How
would you rate the awareness of tourists attractions due to communication?
[ ] Excellent
[ ] Very Good
[ ] Good
[ ] Fair
[ ] Not encouraging
Suggestions
10. Briefly
suggest 2 ways by which communication can be used to attract the interest of
tourists or promote tourism.
a]
b]
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